Digital Fashion Campaign
Category
Marketing & Creative Strategy
Client
Driftwear Apparel
Date Published
Sep 21, 2025
Driftwear Apparel was launching a streetwear line designed for digital-native audiences, but their marketing approach felt outdated and generic. They needed a campaign that was fast-moving, visually magnetic, and tuned into cultural trends, ensuring the brand felt relevant and impossible to ignore during launch season.
What we did
Designed a cross-channel digital launch with bold visuals, interactive lookbooks, and influencer collabs.
Testimony